Based in New York City, Zach Demuth is the Head of Americas Hotels Research in JLL’s Hotels & Hospitality Group. Mr. Demuth oversees the Americas hotel research platform and drives the group’s content and data analytics efforts. He is responsible for identifying industry trends to produce thoughtful insights for clients and internal stakeholders including investment sales, destination tourism, asset management, advisory, and PDS. Mr. Demuth also leads the data acquisition strategy for the hotels and hospitality group with a focus on hotel fundamentals, hotel sale transactions, development pipeline, and financing indicators.