As the hospitality industry continues to evolve, luxury hotels are leveraging property technology to provide guests with a truly exceptional experience. From automated check-in and keyless room entry to personalized amenities and services, technology is being used to create a seamless and unforgettable guest journey. In this article, we will explore the role of property technology in luxury hotels and how it is helping to provide a superior guest experience.
Personalized Amenities and Services
Luxury hotels are also using property technology to offer personalized amenities and services to guests. For example, some hotels use data analytics and artificial intelligence to analyze guest preferences and create customized experiences. This might include personalized recommendations for local activities and restaurants, customized room temperature and lighting settings, or in-room entertainment options based on guest preferences.
Customized Communications
Our room management system lets you, welcome guests, with a personalized message on the screen. You can also feature your guests’ unique itinerary and highlight their favorite hotel amenities. Our WorldVue platform is designed, created, and managed in-house, so you can personalize your guests’ experiences down to the detail.
Guests can read your menu, order takeout, or find restaurant recommendations all through their welcome screen. WorldVue provides the meaningful experience of a 24/7 luxury hotel concierge, taking care of each guest from the comfort of their room.
Luxury hotel properties can also decide which premium channels to provide for guests and what streaming services will enhance their experience. This personalization eliminates the one-size-fits-all cable service and allows you to decide what you’d like to offer for your guests. You know your guests better than anyone; that’s why we let you take the reins to customize their experience to make your brand and keep guests coming back time and time again.
Smart Room Technology
Another important aspect of property technology in luxury hotels is smart room technology. This technology allows guests to control various aspects of their room, such as lighting, temperature, and entertainment, using a smartphone or tablet. Some hotels even offer voice-activated controls for added convenience. Smart room technology not only enhances the guest experience but also helps hotels to reduce energy costs and promote sustainability.
Virtual Concierge Services
Luxury hotels are also leveraging virtual concierge services to provide guests with a personalized and seamless experience. These services use artificial intelligence and machine learning to provide guests with personalized recommendations and assistance throughout their stay. For example, guests might be able to use a chatbot or virtual assistant to request room service, book a spa treatment, or get directions to a local attraction.
Seamless Connectivity
Seamless connectivity is crucial for providing guests with a superior experience. Luxury hotels are investing in high-speed Wi-Fi networks and other connectivity solutions to ensure that guests can stay connected and productive throughout their stay. Some hotels even offer mobile device charging stations and loaner devices to guests who need them. Connectivity powers nearly every interaction within a hotel and remains the most important amenity for today’s guests. New hotels are increasingly reliant on updated connectivity infrastructure to support the growing need for property-wide internet access. Historic and existing properties have trouble competing with newer properties if they are unable to provide comparable levels of connectivity to support both guests and advanced internal systems.
Property technology is transforming the luxury hotel industry, providing guests with a truly exceptional experience. From automated check-in and keyless room entry to personalized amenities and services, smart room technology, virtual concierge services, smartphone apps, and seamless connectivity, technology is being used to create a seamless and unforgettable guest journey. As luxury hotels continue to invest in property technology, guests can look forward to even more innovative and personalized experiences in the future.
