The role of PR shifted during the pandemic to a far more focused and targeted approach as they sought to engage audiences with controlled storytelling and imaginative concepts to entertain, inform and inspire future travelers. Here we highlight just a few of the many PR heroes.
As technology innovations lead the way out of the pandemic, David Goldstone tells us how their strategy made them stronger and more customer-focused, while introducing new tech services and solutions that will add to the guest experience.
Each hotel has its own unique needs around customer data. A hotel uses various technologies for marketing, operations revenue, sales, and guest experience depending on its location, market segment, brand affiliation, and target guest.
Albert Hotel to open in Summer 2022
Research has shown that the tourism sector will become increasingly hypercompetitive after the COVID-19 pandemic. Therefore, consistent promotion with a marketing mix is a realistic and fresh approach to achieve tourism goals.
The world has changed dramatically since spring, 2020, and as people continue to emerge from isolation and visits to spas and hospitality businesses increase, these businesses may need to rethink some existing practices.
Marriott International, Inc. (Nasdaq: MAR) (“Marriott”) today released its 2021 Serve 360 Report presenting data from 2020 and demonstrating its Environmental, Social, and Governance (ESG) efforts toward the company’s 2025 Sustainability and Social Impact Goals.
Necker Island has recently completed a full renovation after the destruction of hurricane Irma and is ready to bounce back after the pandemic with safety protocols and a dream destination folks have been looking forward to after a long hard year.
Network and IT services help provide enhanced guest experiences via digital amenities.
The world is being adversely impacted by the unprecedented health crisis – Covid19 and organizations are exercising extreme caution with regards to the health and safety of their employees and stakeholders.
You might have heard “when things return to normal…” thrown around a lot the last year. And while there are varying opinions on whether returning to “the way things were” is a good or bad thing, that’s not the point.
John O’Sullivan talks about real connections with his team and guests that extends to the property and the beauty of Mexico. Their programming has evolved to include outdoor activities, and touchless therapies to soothe the soul and clear energy, extending into a meatless Monday in their Employees’ Cafeteria.
Have you noticed a change in your guest’s behavior towards wellness?
Absolutely, and the change was right from the beginning. Our guests are quite regular with their fitness habits and routines, but being in shape, became essential, and doing it outdoors became a constant request.
How have you adjusted your programming in response to new trends around nature and wellbeing?
Our Spa came up with a new offer: Fitness trails around the grounds of the Resort and Mindful Touchless Treatments which included Guided Meditations, Reiki Sessions and Sound Healing Therapies with Tibetan Bowls. Connection with the world around us, became a present and very honest need for our guests. This energy and matter cleansing also became a common concern around our staff; so, we crafted a plan in collaboration with Leslie Durso our Vegan Chef, and started our Meatless Mondays in our Employees´ Cafeteria, where we all go vegan for a day. The staff´s response to this initiative is a major statement.
How have the last few years challenged your leadership? What have you learned?
Being in Mexico has introduced me to a way of connecting with people at a larger scale and in a very engaging way. Mexicans are very proud of their country, their traditions, their ancestors, and everything around their identity. I organically absorbed that, and then it was integrated to the way I lead: Empowering people in such a way, they make our beautiful property their home. We have succeeded, our Punta Mita Warriors consider our property their very own home. It is very powerful to have this level of ownership around, because that guarantees human connections at a larger scale. In the end that is exactly what we all want: be seen, connect, learn, and be transformed.
How are you inspiring your staff and keeping morale high?
They know I am there for them. They see me around, and I truly engage and start conversations. It may seem unrealistic to you when I say I know them, or when I say I have deep meaningful conversations with them. But it is true, and I like that. Not only that: they know I like that, and I know they like it too. That makes it potent, honest and, occasionally, it is even magical.
For any enquiries email us at info@theilha.com or phone us at +1 561-203-0855
