The Luxury Travel Marketer – Episode 46: Barak Hirschowitz – President Of ILHA
We’re talking with Barak Hirschowitz, President of the ILHA about his work, digital industry events, and his outlook on hospitality in 2021 and beyond.
Leadership
SPOTLIGHT ON Michelle Woodley, President, Preferred Hotels & Resorts
Michelle details creative imaginings their hotels are designing so that guests can have fun while feeling safe. She talks about the last three months in travel, their Open Road Series, and what the future could possibly hold.
SPOTLIGHT ON Kathy Conroy, MAI, Senior Managing Director, Miami, HVS
Kathy explores options for hotels facing difficult decisions and discusses how lower than normal new construction will assist hotels in the long run.
SPOTLIGHT ON Neil Jacobs, Chief Executive Officer, Six Senses
Six Senses Hotels Resorts Spas have been the leaders in sustainability and wellness before the concepts were on the radar as trends worth talking about in the industry. Neil goes into depth about their thought process behind the brand and their unique narrative.
SPOTLIGHT ON Ofra Gelman, Principal, Dwell Design Studio
Ofra’s first project was the Bellagio Hotel in Las Vegas followed by the design and construction of the Mirage Conference Center. Both had no budget nor deadline. She has since had a reality check and has done extensive work on both hotels and mixed-use projects. The ILHA asked her how COVID-19 has affected the design industry and its influence for years to come.
SPOTLIGHT ON Anna Domingo, Founder, PADZZLE
Brands need to stay connected to their community by building trust and engaging with their guests each step of the journey. Safety is key and investment in technology is essential as contactless solutions, AI and loyalty based programs determine success.
SPOTLIGHT ON David T’Kint, Principle of HBA EMEA
A glimpse into the future as COVID-19 challenges hotel design to be more sustainable and relevant, moving agiley to reflect the importance of wellness, privacy and space. David T’Kint, who has worked on some of the most prestigious hotel brands, including the Great Scotland Yard in London’s Whitehall, talks about how this will be reflected in the aesthetic experience.
SPOTLIGHT ON Euan McGlashan, Global Co-founder & Chief Executive Officer, Valor Hospitality Partners
Valor Hospitality has been raising the bar on guest experience, investing, owning and operating hotels worldwide that have a unique story to tell, from luxury safari lodges in Africa to the recent acquisition of the Kimpton hotel The Rouge in DC. Euan McGlashan has led the way.
SPOTLIGHT ON Arlene Coke, Director Accounting, Treasure & Strategic Relationship, Club Med
Sustainability is more than a trend, it’s a way of life that the luxury hospitality industry is investing both its time and resources into towards a better future for the next generation and our planet. Arlene tells us about Club Med’s sustainability initiatives, their challenges, and the importance of having the right partners who also want to do the right thing.
What You Need to Know About Branding
Hospitality marketers today face difficult decisions regarding where to spend their limited marketing budgets.
